The Blog

The Beer Marathon at Outdoor Retailer 2014

Some people think trade shows are boring. Those people probably don’t come by the Outdoor Tech® booth. Not only do we have all kinds of rad stuff like bluetooth speakers, headphones, earbuds and other wireless audio devices; we have fun. A lot of fun.

For example, we went to Outdoor Retailer this year and held our first Beer Marathon. It’s pretty simple, you consume 26.2 ounces of beer in the fastest time and you win a prize. Keep in mind, you are going head to head with an opponent. #exciting

Outdoor Retailer Beer Marathon

You can’t blame us if you didn’t go. We got the word out everywhere. You probably want to make sure you follow us on Instagram and Twitter. We for sure let everyone know what we are up to.

Beer Marathon Card

So what is the Beer Marathon?

Step 1: Beer Pong – Sink one and pond it.

Step 2: Quarters – Sink one and pound it.

Step 3: Beer Bong – Take that funnel full of beer to your domepiece.

Since you are going head to head with someone, the person that completes the Beer Marathon first, wins some #stuffyouprobablywant from Outdoor Tech®. It may sound a little confusing but Charlie explained the rules before every match.

Charlie's In Charge

Obviously, this is exciting. You may be knocking stuff over just reading this, calm down. Seriously, count to 5 and breathe.

Check this video to see the rules and an example of some overexcitement.

Maybe it’s the pumping music from the Big Turtle Shell® that got Buck all giddy. I don’t know but pull yourself together man, we are trying to conduct some business here.

Wireless Speakers

Okay, okay, you want to see a real match? Watch this video and enjoy.

Hey, it’s not just a guy thing. Girls can compete too. #CrossingGenderBoundries I honestly think this event will be featured on Drunk History sometime in the distant future as a defining moment in equality. Watch this battle between two ladies.

After a few hours of head to head competition, the final results are….

Beer Marathon Final Results

Listen, if drinking isn’t your thing, that’s cool. You can still hang out. Our booth isn’t always super crowded with people. Here is a pic taken early one morning. It’s from that 30 minutes of calm right after they open the doors. But after that 30 minutes or so, yea.. it always gets super crowded with people learning about our brand and how rad our products are.

The Calm Before the Storm at Outdoor Retailer

All videos were shot on a GoPro, damn those cameras are pretty rad. Did you notice that the GoPro booth was across from ours? It looked like they were having a lot of fun watching all the commotion in our booth.

Go ahead and leave a comment to let us know which video was your favorite or just share this with 20 of you favorite bestie’s.